Footfall figures show that
shopper numbers continued to improve for the fifth successive month in October,
according to Ipsos Retail Performance which collects data from over 600 towns
and cities across the UK.
The data showed
that average weekly footfall for the UK was 3.2% higher in October than in
These figures are
39.6% lower than in September last year and 38.8% lower than in October 2019.
gap is reducing despite the imposition of the firebreak in Wales on 23rd
October and the local lockdowns elsewhere in parts of England and Scotland.
across non-food stores in the UK rose against September’s in the regions most
affected by the restrictions.
saw a rise of 2.1% in this sector, and in the Midlands by 6.9% on the previous
“The re-closure of
non-essential stores taking place in England from 5 November is totally
understandable and correct in terms of trying to contain the virus, but it is
the last thing that retailers need, especially when people’s confidence to shop
in the high street has steadily recovered over the past five months,” said Dr
Tim Denison, director of retail intelligence at Ipsos Retail Performance.
“Even if stores
are allowed to re-open in December, social distancing and safety measures will
prevent stores from being able to serve the usual crowds seen at this time of
year,” added Denison.